Trade Shows: Getting the Most Out of Your Trade Show Experience

Trade shows are big investments for companies, and provide big opportunities as well. Plenty of cash and time are invested in trade show booths from the design phase to the actual set up. This course allows you to make the best of the opportunity you have to attend a trade show on behalf of your company with an in-depth look at how to prepare, how to act while youre there, and how to follow up.